B+LOG
by Andy Larsen
While there’s been a ton of debate about Royal Caribbean’s cruise ships resuming visits to Haiti… {more}
“Reports of my death have been greatly exaggerated”— Mark Twain Like Mark Twain, direct mail may have been written off a bit prematurely. In fact, given the growing pervasiveness of spam filters, direct mail is probably poised for a comeback. At the very least, it offers marketers a nice complement to e-mail direct marketing. In…
We know that “social media” continues to be hot topic. There are hundreds of seminars and conferences dedicated to the subject. There are also hundreds of books detailing the need for businesses to understand how social media can (or more importantly will) impact them now and in the future. If you read only one book…
Love her or hate her, Sarah Palin attracts media attention. And it’s apparent from the attention she garnered around the November release of her book, “Going Rogue,” that she’s more polished and prepared for the media spotlight than she was when she was stumping for the McCain ticket. And regardless of your feelings about the…
by Andy Larsen
This morning, the NFL announced a ban on players striking a pose similar to the pirate on the…{more}
by Garth Cramer
I dig retro. I dig old posters, I dig old t-shirts and I really dig old stereo equipment. I am the guy with the wife who is understandably annoyed at…{more}
by Andy Larsen
With all apologies to Twitter, I firmly believe the best way to connect with a journalist is to meet ‘em in person. Unfortunately, that’s easier said than done because most journalists are…{more}
[vc_row][vc_column][vc_column_text]In our American dialogue lie words from every corner of the world — some Yiddish, some Italian, and many from our own popular culture. Some of these words get tossed in and become everyday lingo. Phrases like “What do you know?” and “It’s cool” or “Schmuck,” have become a regular part of how we speak.…
I’m an easy-going guy – 98% of the time. I enjoy a good laugh, I let people merge into traffic. But then there’s the other 2%, when the smallest things drive me nuts. Like NFL pre-game shows or forwarded e-mails commanding you to follow asinine instructions. Things like this usually fall victim to one of…
“Ghostblogging” is a red-hot topic in social media circles, with many experts railing indignantly against it. As someone who has been ghostwriting client speeches, soundbites and quotes for nearly two decades, I’ve followed this conversation with great interest…and, admittedly, some amusement. The argument against ghostwriting revolves around authenticity and transparency. Blogs, it is felt, should…