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Boelter + Lincoln is a full-service advertising agency located in Milwaukee’s Third Ward. For over 40 years, B+L has helped clients build their brands with creative, result-oriented ideas. Unlike the typical client/agency relationship, many of these partnerships have turned into long-term friendships that get stronger each year. Why? Maybe it has something to do with our roll-up-your-sleeves Midwestern work ethic. We immerse ourselves in our clients’ business — listening, collaborating and innovating; finding solutions for problems. B+L’s staff tenure is almost twice the industry standard, which tells you a lot about some solid company culture. We believe strongly in a healthy work/life balance.

Culture is key and you can’t have a winning agency without a winning culture.

Passion for work
Heart to see projects to fruition
Desire to become a pivotal piece of B+L’s continued growth and success
Flexibility and humor
A good soul

“We keep our feet on the ground, our sleeves rolled up, and our eyes on what’s next.”

If this describes you, we’d like to hear from you. Follow us on Twitter and Facebook to be the first to get job openings and insights.

Or send your cover letter and resume with your field of interest and any links that showcase your talents to:  careers@boelterlincoln.com

Available Positions

MEDIA COORDINATOR

The primary responsibility of the Media Coordinator is to support the Media Department in their day-to-day activities. You will work to develop a knowledge base in preparation for planning, evaluating and buying advertising media across a variety of venues, including interactive, television, cable, radio, outdoor and print.

In addition, the Media Coordinator will help coordinate all activities across search engines and social properties (Google, Facebook, Instagram, etc.) including the campaign implementation, budget management, performance review and reporting while working with the Media Planners.

Reports To: VP/Media Director

Responsibilities

  • Assist with maintenance of media projects
  • Monitor trade publications for new media trends
  • Assist with client media plans
  • Manage broadcast instructions and traffic per media schedules
  • Assist in trafficking interactive campaigns and monitor status of those campaigns
  • Responsibilities include keyword research (discovery and expansion), review and editing of creative copy
  • Monitor campaigns in Google Ads and social platforms and present monthly reporting as directed by the Media Planners
  • Work with Media Planners to report on key performance indicators, and opportunities for improvement on a regular basis
  • Collaborate with Media Planners to help manage overall campaign tracking documentation and reporting
  • Stay current with new advances in search engine marketing, competitive landscape, and keyword research
  • Build social media campaigns within social platforms including targeting and adsets based on direction from planners
  • Assist as necessary on other interactive campaign implementation, tracking and reporting

Measures of Accountability

  • Create innovative ways of promoting the client, and extending their advertising message
  • Exceptional verbal and written communication skills
  • Gain and build a commitment of new ideas and courses of action. Be an agent of change
  • Relationships with co-workers and clients are harmonious and productive

Qualifications

  • Bachelor’s Degree required
  • 1-2+ years of agency media experience and/or experience managing paid search engine marketing and social ad campaigns
  • Efficiently use Word, Excel, PowerPoint/Keynote
  • Possess strong math and analytical skills
  • Able to work with a team and to be an individual contributor
  • Ability to multi-task and prioritize in a fast-paced and dynamic work environment
  • An organized individual with great attention to detail and focus on quality of results
  • A strong curiosity and drive to learn

Please send resume and cover letter to careers@boelterlincoln.com

PUBLIC RELATIONS/SOCIAL MEDIA ASSISTANT ACCOUNT EXECUTIVE

The PR/Social Media Assistant Account Executive (AAE) is an organized, energetic and persuasive individual who needs to be equally adept at media relations and social media. The AAE is responsible for comprehensive, proper and timely execution of all assigned work in a manner that enables the agency to maintain strong, long-lasting account relationships.

Responsibilities/Expectations

  • Generate relevant editorial coverage for clients across both consumer and trade media outlets and categories
  • Thorough understanding of social media platforms and organic content strategies
  • Write and edit in AP style (including releases, ghost-written articles, newsletters, presentations, blogs, proposals, etc.)
  • Write and edit organic social media content
  • Ideate, manage, create, organize and execute events
  • Keeps apprised of clients’ products/services, competitive set and target audience
  • Help analyze results and reports on program effectiveness
  • Assist in the research and preparation for new business pitches
  • Maintain communications with appropriate agency and client personnel

Measures of Accountability

  • Maintains a working knowledge of key local, industry and other relevant media
  • Accuracy and timeliness in execution of assigned tasks
  • Understanding of social/interactive marketing and advertising principals
  • Agency commitment; demonstrate loyalty to the agency and undertake non-account-related agency tasks/functions for the good of the agency
  • Maintains positive, cooperative relationship between agency and client

Qualifications

  • 1-2 years of public relations agency or relevant industry experience preferred
  • Bachelor’s degree, ideally in public relations, journalism, marketing communications or related field
  • Working knowledge of fundamental PR practices and principles, including AP-style writing and editing
  • Understanding and experience using social media, blogs and other digital platforms (experience running an organization social media page is preferred, but not necessary)
  • Proficient with Microsoft office suite, Cision or other PR management platforms, as well as social media platforms such as Hootsuite and Sprout Social
  • Must be experienced and comfortable pitching media
  • Well organized, strong planning skills, exhibits sound judgment

Please send resume and cover letter to careers@boelterlincoln.com

AGENCY INTERNSHIPS

Interns have played a part in making Boelter + Lincoln great for over 40 years. Currently, we have 8 employees that started as interns and are now full-time employees. We are always looking for interns with energy, enthusiasm and talent. Applicants must have completed their third/junior year of their major.

There’s nothing more rewarding than working with such a fun and talented team to help our clients succeed.”
— Ken, 3 years

I’m trusted in my work and have the freedom to make decisions.”
— Andrew, 7 years

B+L shares the company’s success with the employees.”
— Julie, 11 years