Marketing IQ #22: Chuck Swoboda, Marketing Innovation + Company Culture
Episode 22 features Chuck Swoboda – former CEO of Cree and current Innovator-in-Residence at Marquette University. If you work with or manage a marketing team, Chuck’s experience ideating and marketing products is the tangible take-home advice you’ll want.
During his time at Cree, Chuck helped grow the company from a small startup with 30 employees to a global technology leader with more than 7,000 employees and $1.6 billion in revenue. His experiences have given him insight into innovation and fueled a desire to keep learning through conversations with other leaders in this space. In addition to finishing a book titled “The Innovators Spirit,” Chuck also hosts the Innovators on Tap podcast.
Follow the Innovators on Tap (@innovatorsontap) podcast and Chuck (@thechuckswoboda).