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B+L’s health care professionals are experts at working with health care providers to cut through the clutter and communicate with targeted consumers in a meaningful way that connects their unique needs with your services and personnel.

The benefit to you is a greater number of qualified, insured patients and a higher level of patient engagement.

We achieve this by identifying, highlighting and communicating the emotional benefits behind a health care organization’s service offerings. This includes establishing thought leadership on behalf of the organization and its doctors and other providers.


Another Epidemic: Coronavirus Misinformation

Unless you’ve been living under a rock the last weeks, you’ve probably heard about coronavirus, which is threatening to become this decade’s first global pandemic. Initially surfacing in Wuhan, China…

Blog, Boelter + Lincoln, Millennials, Health Care

Millennials Surfing For Health Care Value

Millennials might not seem like the target audience for a health care marketing campaign, but the truth is, they should be. Millennials have surpassed Gen Xers as the largest generation…

Blog, Boelter + Lincoln, Telemedicine, Health Care

Telemedicine & The Disappearing Waiting Room

Willy Wonka character Veruca Salt said it best: “I want it NOW!” We live in a society that demands goods and services on the spot. With a few clicks of…