GENERAL
It Won’t Always Be a Rat Race
What Fonzie taught me about branding.
Augmented Reality for All Industries
Augmented reality has taken technology to a new level for consumers and businesses. Not only that, augmented reality has opened up a whole new way for businesses to showcase products and further engage consumers. Mixing the real world with virtual reality isn’t anything new, but new technology through mobile devices is growing in popularity. Augmented…
Read MoreAugmenting Our Reality
Augmented reality (AR) is actually a pretty broad term, since it applies to almost everything between virtual reality and actual reality. It’s any juxtaposition of computer-generated content into what we perceive to be real. From virtual haptics to heads-up displays, AR enhances our senses. Scientists, programmers and industrial designers have been toying with AR since…
Read MoreAugmented Reality: New King of the Cool Tech Hotlist
So, what’s our latest cool technology infatuation, you ask? Well, Projection Mapping and Kinect Hacking are certainly getting wide spread use, and Instagram too. However, the one that’s been getting the most buzz—and is already starting to deliver the goods for our clients—is augmented reality. Augmented reality(AR) is the art of super-imposing computer-generated content over…
Read MoreJust for Kicks
Honest Mistake or Shameless Marketing Ploy?
Trust Me.
It’s All About Priorities
Last month I blogged about reverse mentoring, and specifically how some of our younger employees have helped me get up to speed on the latest in fashion, music, technology and, of course, social media.
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