%
increase
Online sales
Digital impressions
Retail page clicks
Wisconsin Historical Society
- Brand Strategy
- Creative Design + Development
- Digital Design + Development
- Market Research
- Media Planning + Buying
- Search Engine Optimization
Since 1846, the Wisconsin Historical Society has collected, preserved and shared our state’s stories, focusing on community engagement to connect people and stories through site-specific and event-specific campaigns.
With a robust media plan and creative assets developed by B+L, Wisconsin Historical Society met their goals, selling out numerous events while boosting revenue. And with the distribution of a direct mail piece and targeted paid social shopping campaign, B+L helped Wisconsin Historical Society reach some of their highest retail holiday sales in the Society’s history.