B+LOG Archives - Page 17 of 35

Magic in a Bottle

While Grey Goose, Patron, Hendrick’s and countless others are all quality products, their success is not driven by the spirits in the bottle.

Do You Know Your Community Manager?

In light of Monday’s now infamous social snafu on behalf of the US Airways Twitter account (and arguably the most epic social media fail of 2014 thus far) it really begs the question – just who is manning your social communities and most importantly, should they be?

The Day Off Deficit

The US Travel Association recently partnered with Oxford Economics to research the effect that work – or, more accurately, the lack thereof – has on individuals, as well as the national economy.

Whoa, Nellie! Northwestern Football/NLRB Ruling a Game-Changer

In my opinion, D-I athletes in major revenue-producing sports are school employees – they work in the MARKETING DEPARTMENT!

Marketing Obamacare: Courting the “Young Invincibles”

A key focus for the administration has been young, healthy adults, ages 18-29.

Office Pool: Do Your Picks in 34 Ticks

Your cube-mate is wrong! It’s neither hard nor time-consuming to fill out your office pool’s bracket. In fact, you can complete this in less than the 35 seconds on a college hoops shot clock. Non-hoops fan Danielle shows us how.

(Millennial) Men Only Want One Thing…

Even with St. Patrick’s Day being on a Monday, Americans likely racked up a $255 million beer bar tab this year – and 77 percent of that bill will be from millennials.