Archdiocese of Milwaukee is comprised of a number of Catholic Schools including 94 elementary schools with an enrollment of 24,251 children and 15 high schools with enrollment of 7,038 students. Given the number of schools, the brand needed a marketing program that could provide an umbrella campaign that could benefit all 10 counties of the Archdiocese. B+L has continued to work with the Archdiocese of Milwaukee to develop content – videography & photography – while creating a comprehensive marketing program and co-operative avenues for schools to support their individual marketing efforts.